Hope Clinic for Women serves women who have unplanned pregnancies, women who may be in crisis surrounding a pregnancy and women who need personal support and counseling for other health issues. When they came to us, they needed a new pitch video. We felt that it would be difficult (if not impossible) to create something powerful and authentic without first entering into the Visioning process with their Board and staff.
What resulted was a document that we created based on their newly conceived language and vision. This document would galvanize the mission of their organization and breathe new excitement into the staff. Having gone through the Visioning process and embedding ourselves into the culture of the organization, we could now take on the task of creating a "mission and vision" video with a clarity of perspective. See below: "Hope Wins."